Launch date quandary….After attending my friend’s Book launching, it made me think more seriously about book launch dates and how important that date is in having a responsive audience. Eleanor’s launch took place in November which is a great time …just before Christmas… books make great christmas presents. I think I was so worried about my character illustration that I did not focus on the just as important piece…launch date.
But now that Sam , whom my sister says could be my alter ego, is born, and I can relax about that …my launch date started to worry me. June? June would be the worst time to get out there and sell a children’s book, school is about to finish, summer holidays are about to start and everyone is in relax mode. So I thought, how about September? School is back in session, school libraries are open and possibly looking for new books for the year and if I do readings and signings in Sept, Oct. I do believe I would have a more receptive audience. November might be even better but I don’t think I can wait that long.
So the next thing I did was to send-off an email to my publisher’s marketing department…to pass all of my thoughts by them about a launch date and moving it a few months farther into the year etc. . And now I wait. With American Thanksgiving and Black Friday, and my publisher being located in the US of A…I do not expect to hear anything until next week.
Black Friday? Who ever came up with such a name. It’s not a 13th…friday the 13…now that might explain it. So I asked Kurt, my illustrator about where the name came from? He said his coworkers were discussing just that but did not have an answer. When I think of Black Friday the first thing that comes to mind is..death, funeral, loss, something depressing. So how could one of the happiest days for retailers be called black.
Ohhhh…ohhhh….wait a second…I think I have it!!! is it possible that it is called BLACK because on that day American’s credit cards are maxed out???? Makes sense to me. If no one has a better explaination…I am sticking to that. I do believe that would be a very black day for me…one of which I don’t forsee occurring anytime soon.